Top 10 PR Stunts of 2018
PR stunts are planned events or campaigns which are predominantly used to create earned media and publicity around the launch of new products. Pretty much every big (and small) business will have used a PR stunt as part of a marketing or advertising campaign. However, some are significantly more successful than others. Here at River …
Back To School Campaigns We Love
As we’re approaching the ‘Back To School Period’, we thought we’d share some campaigns we’ve been enjoying recently. Here’s a selection our team put together: Ryman Back to School Ryman have made your shopping experience interactive by implementing a quiz onto their website. Aldi School Uniform Special Buy Advert Using the Floss …
5 of the best stock photo websites
If you don’t have a photographer on hand to capture the right sunlight, or a great picture of mountains in your portfolio, or an Instagramable office to hand, it can be difficult to grab people with just words on a blogpost or a social media post. The age-old cliche saying about a thousand words is …
5 Social Media Fails Your Business Can Learn From
Social media fails can break a business, but the one good thing that comes out of them is that they do allow us to learn. The average person spends almost two hours on social media per day (stats from Social Media Today). To the PR team at River & Bear, that’s nothing, but basically we all spend …